Editor's Choice
2021 Beauty Trends: What do Consumers Want and How can Brands Deliver?
Euromonitor International
The perception of beauty, health and wellness have significantly changed since the COVID-19 pandemic. As a result, consumers are demanding more authenticity and transparency when buying beauty products.
Changing Attitudes in Health and Nutrition: Rise of Immunity-Boosting Strategies
Euromonitor International
Healthy living remains a priority for global consumers and the definition of “being healthy” continues to evolve. Most consumers feel that health encompasses physical health as well as mental well-being and personal happiness. In this white paper we showcase some…
Beauty Survey 2020 Key Insights
Euromonitor International
Understanding the profile of a 2020 beauty shopper, what products they are interested in and how they purchase them are essential factors which businesses need to consider when building both short term and long term strategies. Health care and hygiene have…
Beauty Survey 2019 Key Insights
Euromonitor International
Digital platforms and social media are playing an increasingly important role in educating consumers about beauty products, ingredients and their specific hair or skin needs, while also offering shopping convenience. Developments in digital technology have brought brands, retailers, influencers and…
Beauty Survey 2018 Key Insights
Euromonitor International
Consumer beauty preferences continue to evolve, creating opportunities for brands to attract new customers with innovative products. In this survey extract, we explore three trends shaping beauty and personal care in 2018: the changing perceptions of beauty, men’s grooming habits…
Vitamins and Dietary Supplements: Market Trends
Euromonitor International
The trends towards healthy lifestyles and disease prevention are generating growth opportunities and challenges for vitamins and dietary supplements (VDS) firms. As a result, companies are adjusting to a new, connected and more informed consumer. Download now to: Understand key…