Understand the latest market trends and future growth opportuniti...
Understand the latest market trends and future growth opportunities for the Health and Wellness industry. Key trends are clearly and succinctly summarised alongside current research data across a range of core packaged food and beverages categories.
The health and wellness trend is shaping product developments in dairy products and alternatives in Turkey, with a noticeable rise in fortified/functional products, especially in drinking milk products, and cheese, as well as baby food. For instance,…
As plant-based dairy has become increasingly mature in the US, the large dairy producers in the industry have now introduced plant-based varieties to the market in all categories within dairy products and alternatives. For instance, the Babybel…
With local consumers becoming increasingly aware of the benefits of balanced nutrition and exercise on their health, demand for high protein food products has significantly grown in the UK. This has been particularly evident in dairy products that…
Post-pandemic, discriminating consumers have developed a keen interest in their health, and are intent on adopting healthy eating to enhance their physical and mental wellbeing within the constraints of their family budget. Importantly, the messaging…
High protein products in the dairy category became increasingly popular as consumers prioritised their health and wellness in 2022. This trend was initially fuelled by the COVID-19 pandemic and heightened awareness of the connection between diet and…
Plant-based alternatives to cheese, milk and spreads saw major innovation in 2022, which helped propel healthier dairy (and dairy free) products to new heights. For example, Pan Hrasek, a local brand from Emco spol sro, introduced new line of…
With the increasing prioritisation of health and a growing scarcity of time, consumers are actively seeking faster and more efficient ways to safeguard their wellbeing. As a result, drinking milk products with fortified/functional attributes have…
The increasingly sophisticated character of consumer demand for dairy products continued to be driven by the effects of the COVID-19 pandemic throughout 2022, despite the fact that related restrictions were lifted in October of that year. Before…
During early 2022, Bio Suisse introduced new regulations relating to the production of organic cow’s milk in Switzerland, including a significant tightening of rules relating to the feed that is given to cows. Specifically, the proportion of…
Plant-based dairy, primarily oat-based, remained the most popular category in health and wellness dairy products and alternatives in Sweden in 2022. The category was notably boosted by the pandemic which led to consumers paying more attention to…
Although Spanish consumers had to tighten their belts in 2022 due to high inflationary pressures, various health and wellness dairy products and alternatives witnessed growth during the year. Demand for low fat/no fat claims stabilised in 2022, with…
Dairy products are already known to be nutritious, as a natural source of calcium and protein, and also probiotics for yoghurt; however, innovation has continued to increase the health and wellness options available, in line with heightened interest…
2022 was a challenging year for many South Africans challenged by continuous blackouts, rising food inflation and unemployment. While consumers reduced non-essential spending to help balance household budgets, healthy eating remained top of mind.…
Singapore’s Ministry of Health implemented a Nutri-grade labelling system on 30 December 2022. The regulation affects all pre-packaged beverages and beverages from automated dispensers sold in Singapore. Under the scheme, Nutri-Grade beverages with a…
In Saudi Arabia, there is increasing awareness of the importance of healthy eating as a means of improving the immune system, and organic products are favoured, as they are seen as more natural. According to Euromonitor International’s Voice of the…
Already, 6% of Poles between the ages of 18 and 65 identify as vegan. The reasons for this choice of diet vary, including health, animal welfare, or as a way to lose weight. Despite being relatively new to the concept of veganism, Poles have shown a…
Most categories across health and wellness dairy products and alternatives in Norway underperformed over the course of 2022 and this can be attributed mainly to the resumption of cross-border shopping among the local population as the country’s…
Dairy farming and agriculture have long been central to the New Zealand economy, with high quality locally produced dairy products comprising a core component of the traditional New Zealand diet. While health and wellness claims in products such as…
2022 saw numerous leading dairy companies launch new products focusing on specific product claims related to health and wellness, most of which address specific nutrition concerns. Protein content is particularly prominent among the health and…
Facing a continuous decline in the birth rate, and consequently the population, growth in health and wellness dairy products and alternatives has been hampered. However, as consumers’ health consciousness and interest in nutrition was growing even…