Sales continue to rise in all snacks categories as population growth and high income levels support rising demand. Consumers are looking to healthier options at a time of spreading knowledge about the dangers of highly processed foods and their role in Qatar’s obesity epidemic, with nuts, seeds and trail mixes, snack bars and fruit snacks all benefiting.
Qatar has come a long way since the June 2017 imposition of a trade embargo by several GCC states that combined account for a significant proportion of Qatar’s foreign trade. During the intervening six years, the country has seen drastic changes in its import patterns, with the aim of reducing reliance on imports.
Qatar’s hosting of the 2022 FIFA World Cup finals tournament period presented huge opportunities for improvements in sales of snacks, with the most anticipated global sporting event of the year drawing a huge number of foreign visitors to the country, while Qatar’s international profile benefited enormously from the exposure that the event the country around the world. This influx of tourists inevitably translated into increased sales for many businesses, with snacks a very popular item among those visiting the country to attend World Cup matches.
Among the wider population of Qatar, various types of snacks are considered an essential part of daily food consumption. It is very common for local residents to eat snacks between main meals, as well as during social gatherings with friends and family.
The opening of new entertainment venues, parks and beaches during the post-pandemic has boosted snack consumption outside of the home. 2023 saw the population of Qatar increasingly interested in socialising in public areas, especially when carnivals, festivals and entertainment events are being hosted.
The forecast period is set to see increasing spending on snacks among local consumers and this is set to be due to population growth and the increasing numbers of public events. In addition, the establishment of many new bakeries and sweet shops in newly built residential areas, shopping centres and hotels, with more of these facilities under construction and planned for completion in the near future, is set to act as a driving force behind increasing demand for snacks in Qatar.
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Understand the latest market trends and future growth opportunities for the Snacks industry in Qatar with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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Snacks
This report originates from Passport, our Snacks research and analysis database.
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