Over the forecast period, product innovation in other hot drinks is likely to focus on the addition of health and wellness attributes. In particular, chocolate-based flavoured powder drinks and other plant/based hot drinks are categories that offer huge potential for brands to include functional ingredients in a bid to make them more appealing on health and wellness grounds.
The forecast period is expected to see natural hot drinks continue to gain ground among the population of Mexico as local consumers become increasingly concerned about the potential for artificial ingredients and highly processed food to compromise their long-term health outcomes. Within the hot drinks paradigm, this applies mainly to other hot drinks, especially flavoured powder drinks, which are seen as potentially harmful on the basis that they contain high levels of sugar and are presented in dehydrated/powdered form.
Mexico’s rampant obesity epidemic is expected to continue spreading and developing over the forecast period, with the high rate of childhood obesity in the country set to remain a major concern. In response, the government is likely to continue with its educational programmes and public information campaigns with the aim of arming consumers with more information that can help them to make healthier choices when choosing food and beverages.
Delivery:
Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable).
This report comes in PDF.
Understand the latest market trends and future growth opportunities for the HW Hot Drinks industry in Mexico with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the HW Hot Drinks industry in Mexico, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Health and Wellness encompasses a number of key claims made on a food or drink products that suggest a health and/or wellness positioning. It comprises positionings relating to better for you, dietary and free from, fortified/functional, health benefit, natural and organic. This is the aggregation of Coffee, Tea, and Other Hot Drinks. For full product category definitions please refer to the definitions section (can be found under the "Help" section on Passport) for the respective system: Cooking Ingredients and Meals, Dairy Products and Alternatives, Snacks, Staple Foods, Hot Drinks, Soft Drinks. Please note that data is not available at this level or other aggregated claim levels.
See All of Our DefinitionsThis report originates from Passport, our HW Hot Drinks research and analysis database.
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!