The government is increasingly keen to raise consumer awareness of the dangers of overconsumption of less healthy ingredients, such as salt, sugar, and fat, and even limit the amount of certain ingredients. For instance, according to a ruling from the Food Safety and Standards Authority of India (FSSAI), since 1 January 2022, all food products in which edible oils and fats are used as an ingredient have been able to contain no more than 2% total fat.
Vegan, vegetarian, and plant-based products are likely to increase in popularity in the forecast period, as more consumers are becoming interested in both the environment and animal welfare. This should benefit sales of dietary and free from food and drinks.
Concerns over the prevalence of certain diseases, but also demand for products that help consumers to get through their hectic day or week, will be key factors in the future growth of health benefit claims in food and drinks. As such, skin health, which is a health benefit type of health and wellness attribute, is anticipated to realise growth in snacks over the forecast period.
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Understand the latest market trends and future growth opportunities for the HW Snacks industry in India with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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This report originates from Passport, our HW Snacks research and analysis database.
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