Consumer demand will continue to drive new product development and innovation in snacks as Spanish shoppers seek more indulgent options with greater functional benefits which allow them to enjoy perceived healthier alternatives to traditional snacks. With the rising pace of life and accelerating on-the-go consumption, the concern over how to adopt or maintain a balanced and nutritionally-rich diet is more relevant than ever.
Dietary and free from snacks, including gluten free options, offer further growth opportunities in Spain over the forecast period, as consumers look to avoid certain ingredients perceived as having a potentially detrimental impact on their health or digestive system. Therefore, gluten free, which is considered a type of dietary and free from claim, and the largest claim in health and wellness snacks in Spain, offers further development potential in the coming years.
Increasing awareness of the links between diet, a healthy metabolism and immune health is expected to encourage an increasing number of local consumers to look for foods that are accompanied by specific health claims rather than purchasing additional dietary supplements, for instance. As such, brain health and memory, which is a health benefit type of health and wellness attribute, is anticipated to record positive growth in snacks over the forecast period.
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Understand the latest market trends and future growth opportunities for the HW Snacks industry in Spain with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the HW Snacks industry in Spain, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
This report originates from Passport, our HW Snacks research and analysis database.
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