World

The overlap between coffee and dairy, especially in the critical coffee markets of Asia and North America, means that trends in plant-based dairy will play a key role in the future of coffee. Particularly important will be the emergence of…

With more consumers shifting to digital platforms, companies must reconsider where to deploy resources. In order to assist companies with identifying which geographic markets offer the best prospects for future deployment of digital initiatives,…

During the pandemic, countries saw a restated demand for digital connectivity leading market players to accelerate their digital initiatives. Thus, the global digital landscape is expected to see shifts over the forecast period, where developed…

The European Commission will introduce new energy label legislation in 2021 covering washing machines, washer dryers, refrigeration appliances and automatic dishwashing products. The new legislation is much tougher than previous iterations and…

The disposable wet wipes space is undergoing a clean evolution, as approaches to cleaning evolve against the backdrop of inflation, urbanisation and pandemic-led wellness reinforcement. This report examines the growth dynamics and competitive…

The biotech revolution has come to coffee, with “molecular” brands containing no beans already on the market and lab-cultivated brews likely to join them within a few years. While these coffee alternatives are disruptive technologies, they are…

Technology companies have often utilised the captive audiences of sports as a sandbox, illustration and advertisement from which to promote emerging technologies. The metaverse has become the newest macro-goal for many of the world's tech giants and,…

Automatic laundry can only expand if efficient cold wash is achieved. All laundry stakeholders need to be in sync with one another in order to create effective solutions. Beyond collaboration, auto-dosing enables improved hygiene results in cold wash…

The effects of the pandemic are melting away and, with them, some of the customers who turned to the resurgent frozen food category in 2020; however, the prospects for frozen are potentially bright in the long term, above all thanks to a strong…

The increasing awareness about the health and challenges of the planet has been translated into accelerated actions and investments by companies and governments. Companies competing in fmcg have an opportunity to leverage their plant-based portfolio…

Due to innovative products across price points and global reach, adidas remains second in apparel and footwear. It faces challenges from competitors new and old, while dealing with crisis of its own. The German sportswear powerhouse addresses these…

In the phygital era, adidas has capitalised on digital engagement to better understand consumers and their needs. This level of insight has empowered the company to innovate not only by launching new products, but also to rethink channels, launching…

ADM has extensive capabilities in producing ingredients from agricultural origination to distribution and a wide product portfolio in nutrition tapping into the latest consumer trends. This has enabled the company to position better in key growth…

MEA posted a moderate CAGR despite being one of the smaller markets globally. Despite low consumer awareness and social taboos surrounding incontinence, the region is showing promise. Ageing populations boost demand for adult incontinence products.…

Cities are hubs for spending, with 80% of expenditure expected to be generated by urban areas in 2023. Spending growth in 2023 will, however, be sluggish, as cost of living challenges force consumers to be more conservative in their expenditure. Over…

This report provides an in-depth analysis of the potential market strategies for companies in Sub-Saharan Africa amidst the current cost of living crisis. It details how companies can leverage affordability, technology, and values to cater to the…

Rising costs of living pose challenges globally, but companies can find opportunities in several categories, essential and discretionary, especially in underpenetrated fast-growing markets. By considering category adjacencies and focusing on value,…

Global consumers are struggling with the cost of living crisis, as inflation remains high while household income growth lags. Consumers are adopting recessionary habits, such as trading down and being more selective in their spending. Rather than…

Consumers are facing increased pressure from rising prices as global inflation reaches 7% in 2023. The impact of higher costs of living is felt from top earners in developed markets to struggling households in emerging and developing countries.…

After decades of low inflation, consumers are grappling with rising living costs, prompting shifts in priorities and preferences. This report delves into four major consumer goods industries – apparel, beauty and personal care, drinks, and food – to…